Top Ways To Monetise Your YoutTube Vlog & Be Financially Independent
One of the most interesting social media phenomena is the rise of YouTube Millionaire. From four-year-olds to pets with their own channels, to zero-waste bloggers and ordinary people who retired at age 30, YouTube has turned a spectrum of people into influencers, and in turn millionaires. The platform is a favorite among Internet users looking to monetize their perspectives and narratives, through video storytelling.
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While there are several ways to monetize your channel, there’s a lot of hard work and strategy that goes into making it a success. Here are some key ways to monetize your content, and grow your dream of financial independence.
Be A YouTube Partner
YouTube has an excellent program for partners, and by becoming one, you get access to special monetization features. You can serve ads and showcase merchandise. You can also charge premium subscription fees for exclusive content, and build a merchandise shelf.
Follow guidelines
Becoming a partner is not an instant process. YouTube will vet your profile with a fine comb, to check for your eligibility. Hence, make a good study of their guidelines, before applying and make sure your channel complies with all of them. Once you are accepted, your content will continuously be under preview. Hence, it’s important to stay alert to the changing guidelines, and always keep the quality of your content, top-notch.
Are You Eligible?
As of 2020, the new guidelines indicate that your YouTube channel must have reached 4,000 watch hours. You also must have acquired 1000subscribers within the past 12 months. Once you’ve met these numbers, then you can apply to the YouTube Partner Program. To apply, click on “Monetization”, on the Status and Features section of your account icon. Make sure you carefully read and agree to the YouTube Partner Program Terms.
Set up An AdSense Account
To reap the benefits of all those pageviews you are raking up, you will need to set up an AdSense account to monetize your channels. You only need to create one such account for all your channels, in case you run multiple channels. Once your account is set up, YouTube will further review your application, for compliance with their guidelines and then make it go live.
Once your account is set up, you can choose from a wide range of monetization options. It’s advisable to understand the guidelines and follow them always.
Grow Your Advertising Revenue
As a successful YouTuber, you can earn money by showcasing ads in a variety of different ways – you can have an ads display, an overlay, or video ads next to your content. You can also choose what kind of ads you are comfortable with, based on your content. For example, showcasing chemical-based shampoos on a zero-waste channel is a mismatch, as the target audiences don’t match.
Grow Your Channel Memberships
YouTube members can now also make monthly payments to access premium content, as well as special perks from various channels. This model is open to those who have at least 30,000 subscribers. For example, if you run a financial advisory YouTube channel, paid members can access unique content, expert advice, and other perks, such as coaching packages.
Set Up A Merchandise shelf
If your channel offers branded merchandise and you have over 10,000 subscribers, then YouTube allows you to display your products on your watch pages. Your followers and fans can browse and purchase them. In turn, when they post reviews you can repurpose these into fresh content.
Super Chat and Super Stickers
Some followers are actually ready to pay to get their messages highlighted in the chat streams. Known as super chats, this model is not available in every country, however, if it is available in your location, this is a great way to make passive income.
Partner With Brands
As your subscriptions increase, and you get more followers, it’s a good idea to collaborate with brands that connect to your content. Create a solid deck about your channel and suggest ways in which your channel can benefit them. For example, you can run a special campaign in collaboration with a brand.
Feature Products In Your Content
Once you get into a partnership with a brand, you can obtain an affiliate link and start incorporating products into your video storylines. How you plug them in, should be smooth and not too promotional. It should be a trust-building exercise and inspire followers to explore the brand and what it offers. You can recommend them in subtle ways, talking about how they create value.
Have A Call-To-Action
Every video must have a strong call to action, be it to subscribe, like, and comment on your videos, or even purchase a product promoted by you. Today, video editing platforms have an outro maker that enables you to edit slick video clips that can follow every video. When creating these, ensure that it includes your branding, is created with a personalized vibe, and invites your followers to take certain actions. You could look here to know more.
Place An Affiliate Link
When creating the descriptor for the video, make sure you incorporate the affiliate link, as this gives your followers direct access to purchasing the products mentioned by you in your videos. The success of this placement lies in your ability to create excitement around the product and brand through your video content.
Keep Experimenting!
YouTube Vloggers face tons of competition, but the ones who thrive are those who keep experimenting and treat it as a professional business. Posting regularly, engaging with your fans, every day, featuring your followers in your videos, as well as developing solid partnerships, is the way to proceed. The key is to approach it with professionalism and build your brand and skills, on a regular basis.
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